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Strategic collaboration Anymal and ZooEasy

Strategic collaboration Anymal and ZooEasy

Date: November 30, 2023

Anymal and ZooEasy are joining forces to serve animal keepers in the sector even better. Both organizations are well known in the world of animal husbandry. Anymal and ZooEasy serve breeders, hobby animal keepers and relevant organizations. The cooperation will further strengthen this position. With this collaboration, customer needs in the area of animal health and welfare can be met even better.


Broader availability of animal data for customers

ZooEasy provides customers such as studbook associations and breeders with software containing pedigree data, calculations and (health) results. Anymal is the market leader with the app for hobby animal registration. The collaboration will lead to wider availability of animal data for customers. Anymal and ZooEasy serve all animal species; from horse to zebra finch. Not only with data, but with everything from inbreeding calculation to diagnostics. The Anymal App is available worldwide in Dutch, German and English. ZooEasy fits in well with this, as they are active worldwide in more than 80 different countries.


Fulfilling growth ambitions

Erik Reudink, CEO of ZooEasy says: “There is a growing demand for an independent mobile app for ZooEasy users, which we have found in the cooperation with Anymal as part of GD Group to fulfill our international ambitions.” Emiel Schiphorst, board member Anymal BV, adds: “This collaboration will enrich the end user with more animal health and welfare information that we as a company are looking for. It will also allow us to fulfill our growth ambitions. We currently serve nearly 20,000 active users with over 75,000 animal profiles. In 2025 we want to pass the 100,000 animal profiles mark with which, as an independent app, we will provide hobby farmers with all relevant information.”